Not just a recruitment company

Helping organisations unleash the power of diversity and future-proof hiring strategies
For companiesFor jobseekers

Rethink recruitment

Future-proof your hiring strategy and unleash the value of a sustainable and diverse organisation


Diversity is good for business and people

Diverse teams perform better and make the company perform better financially. Diverse teams understand diverse customers and can capture new international market opportunities.

Diversity & inclusion in practice for a sustainable future

By rethinking recruitment and utilising hiring as part of the overall company strategy, companies can prepare for the future in an entirely new way. Diversity recruitment is a concrete tool for companies to work for their diversity and inclusion agenda in practice.

International professionals reach their full potential

Many international professionals in Finland are unemployed or underemployed – this needs to change. Leaving such a large pool of talents unused is a wasted opportunity for organisations, the individual professional and the Finnish society at large.

Pointer Potential

What we do

Pointer Potential aims to be the bridge that leads Finland-based international professionals to work for companies looking for great talent. 

Many talented international professionals already based in Finland are without work or working with a task far below their capacity and potential, at the same time as many companies lack employees with the right competence. We want to change this. We help international professionals and organisations achieve their full potential.

Would you like to discuss how your organisation can realise its full potential through workplace diversity? Let us help you reach your goals.

Open job

Elematic is looking for an international Project Manager to work as a member of their Project Management Team. You should speak fluent Russian and English and moderate-level Finnish. This is a permanent position located in Akaa, outside Tampere.

Innovator in Recruitment 2021 - finalist

We are very proud to announce that our CEO Johanna Korpia has been nominated as Innovator in Recruitment 2021 in the annual recruitment gala – Rekrygaala. The nomination itself is a win for us as a company. Thank you!

Photo by Petri Virkkunen/Duunitori

Pointer Potential is growing

The Pointer Potential family is growing! Mary Waweru, a recent MBA graduate from Kenya has started as our new sales and marketing intern. Mary is keen on HR and entrepreneurship and shares our mission of building concrete ties with highly educated immigrants and Finnish companies. Welcome Mary!

Pointer Potential and EY collaborate to provide job search training

Pointer Potential and EY Finland collaborate to provide job search training for international professionals

Launching new series

Pointer Potential launches a series showcasing international professionals in Finland. The We Work-series shares glimpses of the real-life stories of international professionals living and working in Finland.


Office Location

Bulevardi 5 A 7d
00120 Helsinki


+358 400 240 946